Reflektor

Temporary store Revlon
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Year:

2016

Location:

Stazione di Roma Termini

Program:

Commercial / Setting / Temporary / Interior design

Surface:

30 m²

Amount Of Work:

20.000,00 €

Customer:

Retail Group SPA per REVLON Italia

Subject:

Preliminary, final and working design, site engineering and security management during the setting design and work implementation

Communication:

Betterbadgood di Marco Egizi

State Of The Project:

Realized

Reflektor is the design for fitting of the Revlon store in Rome at Termini train station. The solution is simple, feasible and reproducible in the temporary stores in Rome, Bologna and Venice. It meets the contractor needs about functionality, usage and flexibility, without ignoring the company mood by keeping the appeal, the elegance and the colors.
With this regard, the structure was intended for being at the same time the setting for the store, by giving it personality, and the showcase for the products.

The project is characterized by a play of reflections and lights, and it makes visitors curious with the aim of letting them walk into the store. The studio managed every step of the operation process.